E-Commerce, A name started few years back and now ruling the world. Most of the companies started their E-Commerce portals to sell products online to increase their sales and some are even only online portals they don’t have off line stores and they sell some one else’s products.
Now a days people want the products at their door steps. If your services are on time then no one can beat you in E-Commerce, Following are few of recommendations to develop an E-Commerce Application:
1. A neat and clean website design
Your website UI design must be very clear and soothing that users visit again and again, atleast to review the design.
2. Avoid Ads:
if you want to show some Ads go for internal Ads, Like Ad of one of your product which is going to appear on other page
3. Easy to find Products:
Put a Search box, so that users can easily find the products on website, People don’t remember SKUs so make the search keyword enabled, better to go for Full Text Search.
4. Better Searched Results Page:
The search results page should be interactive enough to display the maximum products and at the same time the page should not be cluttered enough that irritates the customer to find the required product.
5. Put Drill Down on Searched Results:
The successful websites like Amazon, E-Bay, CNET etc have the Drill Downs impemented on the searched results. Suppose user entered the keyword “Laptop” in the search box, Now it will display the list of all the laptops in the searched results but the true E-Commerce leader will display the searched results as the Groups of Laptops. Grouping by Brand, Grouping By common paratmeters like screen size, RAM, Processor, Next Generation Processors, Price Slabs (500$ – 800$, 1000$ to 1200$) etc so that user’s can easily idetify the product that they required.
6. Product Details Page:
Your product details page is very important for the user, as its going to behave like a Sales Man, Display the product with Multiple pictures, one picture on the screen of medium size and show some icons of the images below the main image and let the user to view the bigger images. Give all the four views of a product to user for his satisfaction.
Dont write very long descriptions, describe important points and give a summary too.
7. Product Variants:
Display variants of products on Product Detail Pages. When you enter a shop and check a laptop the sales person will also show you the different models of that laptop or different skins available for that so that you can have options to buy. similarily this page is your sales man.
8. Shopping Cart:
Make an interactive shopping cart, easy to operate where the quantity of the prodcuts can be altered.
9. Easy Checkout:
There should be an easy checkout system, Users should be able to enter multiple Shipping addresses while let them have only one billing address and store those shipping and billing addreses for future usage.
10. Payment Gateway Integration:
Always go for Secured and known payment Gateways like paypal, google that people can trust over.
11. Use SSL certificate to make the pages secured:
Its very necessary for you to implement the SSL certificate to prevent fraud and theft of your important information. Users will not trust your site untill it has the SSL installed – i mean https://
12. Display Secured Logos:
Display the logo of that SSL provider on your website that let the users know that the site is secured. there are various organizations who keep on testing your websites and make sure that your website is hackers safe and fraudulent free. Like Hackerssafe. keep these logos on your website that will assure users that your site is protected and safe which will eventually increase your site traffic.
13. Let the people sell your Products on their sites:
Pubish the XML / CSV feeds. Let people subscribe to that. In this way, your product selling will increase and your brand will be promoted.
14. Google Page Rank:
Google page rank play an important role in E-Commerce Applications, Now a days users are more smart than the programmers. They know the importance of Google Page Rank and they know if a site has high Page rank (atleast PR-4) that means that site has importance in Google eyes and will be Good. Click here to find steps to increase Google Page Rank
15 Alexa Page Rank:
Alexa page rank defines the usage of the site. It shows the rank of a page as per the visits of the users. so user can some to know how popular is your site is.
These were few steps to make your e-commerce application as the best E-Commerce application.
We at Zonix develop these E-Commerce Application, if you would like to go for that – contact at www.zonixsoft.com or email at [email protected]. Few more things are more which we will be publishing in near future. Keep visiting.
Bigbuyindia is an E-Commerce Portal where you can buy India Jewellery products.
Nice Post…, great, thanx
Hello Zonixsoft, I have been reading your posts since long time and never found any article less than grade 10 of 10. Great Job man, This Post is literally amazzing. I was preparing the feature list of my E-Commerce Application and this is complete one i think, I would love to see more on this. Write soon. Impressed!!!
Nice post, really these steps are very important to develop a better E-Commerce application, Thanks.
Cool, I would like to implement these on my Shopping Mall application too. We dont have Product Variants, Drill Down (nice idea) and data feeds. Great Zonix Software Solutions, thanks. I might have developed the application with you.
hmmm… nice post, I like the way in which you define the E-Commece application very easily. Good. Keep posting.
wow, nice post!!!!!!
How can we post our products to appear on other websites?
how to Implement SSL, can you Suggest?
Nice post, Seems to be a perfect E-Commerce feature list…
thanx for that post!!
thats what i found best feature list ever 4 an ecomm application
Kanav, You need to create the datafeeds that others can consume and display your products on their websites. This feed can be XML feed or a CSV file or webservice.
Abhi, you need to buy an SSL certificate from security certificate providing companies like verisign, Thawte, GoDaddy etc. once you have the certifiate, you need to assign that certificate to your website. You will get the instructions on the Verisign or thawte webiste and they also provide when you buy the certificate, Still if face any issue, post me – i will give you the solution.
Cool Post, thankx
How we can inrease Alexa Page ranking?
Hi, Nice post !!, Do you know which one is the cheap & best Payment Gateway to use..?
Aftab, there are various ways using which we can increase Alexa ranking. This is purely visit based ranking. They calculate daily, weekly and 3 months change and based on that they display the ranking, So when ever you think about pay per click or Search Engine marketing – keep in mind to go for atleast 3 months.
Greata, I think Paypal will be best, they offer monthy plans and they do have per product plan, check the paypal site.
Looks interesting.. !!
wow, these are cool tips, i have changed by website scope to add these features, thanx zonixsoft.
Crazy – how could you think these much features, I have a shopping site, could not think these enhanced features. really amazing.
Where i will find datafeeds to fill my website with products?
I dont think Google pay for Google Ads, better to Avoid. 🙂
Nice Post.. Keep it up..
Wonderful post.. never thought these options!
Full marks to the team Items are explained in a very down to earth fashion
I read your posts for quite a long time and must tell you that your articles always prove to be of a high value and quality for readers.
Thanks, We are trying our level best to deliver you the best possible articles.